Please email for my phone number if you wish to schedule an interview.

Showpitch Sheet (.PDF)

Izabael Controversies (.PDF)

Sample Questions (.DOC)

300 DPI Promo photography of Izabael (.JPG)

Recent Izabael related press releases:

Izabael DaJinn Celebrates 6 Months of Her Debut Novel
LOS ANGELES, CA--(April 2, 2008) - Izabael DaJinn, who goes by the nom de plume Shaun Von Dragen, celebrates six months since the official launch of her debut novel, "Moon Age Daydream."

"Sales have exceeded our expectations so I thought I'd have a special this April and pair my book with a novel by my current favorite author, Stephanie Meyer," said Izabael DaJinn. Full release here

Shaun Von Dragen's Dark-Fantasy Romance, Horror Novel Officially Debuts
LOS ANGELES, CA--(Marketwire - September 26, 2007) - Nearing the eve of the release of his novel, "Moon Age Daydream," Thelemic magician Shaun Von Dragen answers in her own words some of his most commonly received questions. Full release here

Izabael All Dressed Up For San Diego Comic-Con
LOS ANGELES, July 13 /PRNewswire/ -- Izabael, pin-up Goetic demon and spokesmodel, will be appearing live and in costume at Comic-Con International in San Diego. Held annually at the San Diego Convention Center, last year's attendees numbered 123,000. Full release here

Izabael Does Los Angeles Times Festival of Books
LOS ANGELES, CA -- (MARKET WIRE) -- April 5, 2007 -- Izabael, space vixen pin-up and spokesmodel, will be appearing live at the Los Angeles Times Festival of Books. Full release here

Izabael Does Wizard World
LOS ANGELES, CA -- (MARKET WIRE) -- March 14, 2007 -- Izabael, space vixen pin-up and spokesmodel, will be appearing live at Wizard World Los Angeles. Full release here

Media Page
First and foremost, your website MUST have a media page that gives producers (and editors
too) everything they might need to interview you (or write an article about you). This includes your
bio, show ideas, hooks, angles, audio and/or video clips, sample interview questions, statistics,
controversy points, photos, credentials, clippings, testimonials and contact info. Radio people often
refer to this type of information as “show prep.” This page on your website is basically your online
press kit. You will also have a hard copy version of your press kit … which we will discuss shortly
… and when we get to that, I will talk more in depth about each of the important components I just
mentioned.
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The navigation button on your website that leads to your “online press kit” should be clearly
labeled and easy to spot. If radio producers have to hunt for your “show prep” when they get to your
website, you’re already off on the wrong foot. The button could be labeled something like “Media
Page” or “Media Room” or “Media People.” I don’t like using the word “Press” (as in “Press
Room”) because “Press” refers to print media only (magazines and newspapers), whereas the word
“Media” is inclusive of both print and broadcast media. If you want to get really fancy, you could
have a couple of sub-pages on your “Media Page,” one labeled “Show Prep” for the broadcast
media, and the other labeled “Press Room” for print media. I haven’t gone this far on my site, but
it’s not a bad idea.
There is one very important thing that your “media page” or “online press kit” should have
that your hard copy press kit will not … audio and/or video clips. These are REALLY important …
especially if you’re having someone else pitch you … whether it be a PR firm or an employee.
Remember when I said the only two things radio producers care about are … “What’s your show?”
and “What do you sound like?” Well, if someone else is pitching you, or if they came across your
website while doing a search for your topic … the only way they’re going to know what you sound
like is if you have posted some audio or video clips on your media page that they can watch or listen
to.
Ideally, you want these clips to be of you on actual radio or TV shows (the bigger the better),
sounding and/or looking great! But everyone has to start somewhere and not everyone already has
clips of themselves on big radio or TV shows. The radio interview clips should be pretty easy for
you to get. A recording from a small show will suffice. It doesn’t have the same credibility factor
that a big station would, but producers can still play it and hear that you sound good. And as far as
the video clips, you can probably find somebody at your local public access TV station that’ll
interview you and give you some footage to get you started.
I currently use a service called Audio Video Acrobat (http://www.AudioVideoAcrobat.com)
to post my audio and video clips up on the media page of my website. I just upload my audio and
video clips to their site. Then I click a button and it generates a link for each clip. Then I send those
links to my web designer and he posts them on my media page. The beauty of this setup is that even
though the audio and video clips play on my website (via the link), they are not actually hosted on
my site. They are hosted on the Audio Video Acrobat site. Why is this important? Because audio
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and video files can be HUGE and they can eat up enormous amounts of bandwidth and cost you a
fortune in extra bandwidth usage fees from your web hosting company. Whereas Audio Video
Acrobat has a low flat rate fee of somewhere between $20-$40 per month depending on which bells
and whistles you choose.
As an alternative, you can use free services like www.YouTube.com which is now owned by
Google. They host your video as well and you get the added benefit of getting priority in their search
engine … which can be huge.
But BEWARE, most people do not realize that the minute you upload a video to YouTube or
GoogleVideo, it’s THEIRS. They can do with it as they wish and you have no say or control over it.
And down the line it is highly likely that they’ll be attaching ads to it … probably from your
competitors. Just something to think about and be aware of.
That’s just one of the reasons I use Audio Video Acrobat … I maintain ownership and
control of my recordings and videos. Not to mention the fact that they offer a whole package of
handy services in one place for a very reasonable price … and their customer service is stellar if you
need help with something.
One of the things you can do is make your audio or video clip play automatically when
someone visits the media page on your website … that way they don’t even have to push the play
button. You’ll see an example of how this works if you go to the media page on my website at
http://www.CleanDrivingRecord.com. The video clip of the interview I did on Fox News launches
and plays automatically … which is very cool because it grabs the producer’s attention immediately.
If your interview clip is engaging and compelling (which it better be), this will grab a producer’s
attention faster than anything else, and it will be more powerful than anything else you can put up on
your media page.
Because this whole audio/video thing is such an important part of your media campaign, and
because you may not be entirely up to speed on all the latest in web based digital audio and video
applications, I plan on having some tele-classes and/or webinars in the future to walk you through
the process and latest developments step by step. Keep your eyes open for future e-mail
announcements from me. (By the way, if you got this book through my website, you’re already on
my list. But if you got it from a bookstore or it’s an unauthorized copy forwarded to you by someone
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else … then you need to go to my website right now and get on my mailing list …
http://www.RadioPublicity.com.)
In addition to the press kit components we’ll discuss a little later on, here’s a few other
things to keep in mind when designing the media page on your website:
 Make sure your photo, and a photo of whatever you’re promoting, appear on the first
screen at the top of the page. Do not make media people scroll down to see who you are.
 Make sure your direct phone number and e-mail address are featured prominently at the
top of the page.
 Put a caption under your photo stating your name and credentials.
 If your name is difficult to pronounce, give the phonetic pronunciation in parentheses
afterwards. Don’t make media people guess. No one likes stumbling over someone else’s
name. It’s embarrassing.
 If you have been on any major shows or networks, feature their little logos or icons
prominently on your media page. They give you enormous credibility instantly. Same
goes for mastheads of major newspapers and magazines that you’ve been featured in.
 If you’ve worked for or with any major companies … make a “Clients include” list and
use their little logos too. Again, building your credibility.
 Feature celebrity quotes prominently if you have them
 Keep your media page clean and nice looking and use a color scheme that is pleasing to
the eye. Model after other good looking sites … especially the ones belonging to people
who’ve been booked as guests on the big shows you’re going after.
 If getting print coverage is part of your publicity efforts, be sure to have high resolution
300dpi photos of you and whatever you’re promoting available for easy download so the
reporter or editor can feature your pictures in the article.
 Choose easy to read fonts and do not make the type too small
OK, that’s all on this for now … but there’s a bunch more in the section on your physical
press kit that also applies to the media page on your website. That’s coming up a little later, so stay
tuned.